MESSAGE FROM

Message From Advertising Program Leader
Dr. Benson CHEUNG
Dear Advertising graduates,
Congratulations on this monumental achievement – your graduation from the BA(Hons) in Advertising Programme!
Over the years, we have seen your skills and artistry evolve and blossom. You have explored new creative techniques, learned how to push boundaries, and collaborated to produce work that is as impactful as it is memorable. The projects on display are a testament to your vision, passion for design, and ability to craft powerful visual stories. We know these qualities will lead you to create advertising that moves people in your careers.
This programme has been enriched tremendously by your curiosity, dedication, and energy. Though the programme comes to an end, the relationship with this community will continue to inspire you for years to come. Take a moment to appreciate how far you have come, and get ready for all the places your talents will take you. The future of advertising is bright – go forth and blaze a trail!
Congratulations to the Advertising Class of 2023! We can’t wait to see what comes after this overture. The best is yet to be…designed by you!
Dr. Benson CHEUNG
Advertising Program Leader