{"id":147,"date":"2026-06-18T12:03:54","date_gmt":"2026-06-18T12:03:54","guid":{"rendered":"https:\/\/theigradshow.com\/?post_type=jetpack-portfolio&#038;p=147"},"modified":"2026-06-18T12:03:55","modified_gmt":"2026-06-18T12:03:55","slug":"cant-get-it-offline-get-it-on-stockx","status":"publish","type":"jetpack-portfolio","link":"https:\/\/theigradshow.com\/index.php\/portfolio\/cant-get-it-offline-get-it-on-stockx\/","title":{"rendered":"Can&#8217;t Get It Offline? Get It on StockX"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">This graduation project centres on pain-point resonance, creating a storytelling-driven digital advertising campaign for StockX in Hong Kong. By deeply understanding the real challenges and needs of local sneakerheads, the campaign utilises narrative content to address their key pain points, build emotional connections, and strengthen brand trust. The objective is to position StockX as the most reliable and professional platform for sneaker enthusiasts in Hong Kong, transforming various user frustrations into meaningful brand loyalty through strategic digital storytelling.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u672c\u7562\u696d\u4f5c\u54c1\u4ee5\u300c\u75db\u9ede\u5171\u9cf4\u300d\u70ba\u6838\u5fc3\u6982\u5ff5\uff0c\u70ba StockX \u9999\u6e2f\u5e02\u5834\u8a2d\u8a08\u4e00\u5957\u6545\u4e8b\u5316\u6578\u78bc\u5ee3\u544a\u6d3b\u52d5\u3002\u900f\u904e\u6df1\u5165\u7684\u7528\u6236\u7814\u7a76\uff0c\u4e86\u89e3\u9999\u6e2f sneakerhead \uff08\u7403\u978b\u8ff7\uff09\u5728\u8cfc\u8cb7\u3001\u9451\u5b9a\u3001\u559c\u597d\u53ca\u793e\u7fa4\u4e92\u52d5\u4e0a\u9762\u81e8\u7684\u5404\u7a2e\u771f\u5be6\u75db\u9ede\uff0c\u4e26\u4ee5\u6558\u4e8b\u624b\u6cd5\u5275\u4f5c\u4e00\u7cfb\u5217\u60c5\u611f\u5171\u9cf4\u7684\u6578\u78bc\u5167\u5bb9\u3002<br>\u9805\u76ee\u5229\u7528\u6545\u4e8b\u5316\u7b56\u7565\uff0c\u5efa\u7acb sneakerhead \u8207\u54c1\u724c\u4e4b\u9593\u7684\u6df1\u5c64\u60c5\u611f\u9023\u7d50\uff0c\u89e3\u6c7a\u5176\u4e3b\u8981\u632b\u6298\uff0c\u540c\u6642\u5f37\u5316 StockX \u4f5c\u70ba\u53ef\u9760\u3001\u5c08\u696d\u53ca\u503c\u5f97\u4fe1\u8cf4\u7684 sneaker \u4ea4\u6613\u5e73\u53f0\u7684\u5f62\u8c61\u3002\u6700\u7d42\u5e0c\u671b\u900f\u904e\u7b56\u7565\u6027\u6578\u78bc storytelling\uff0c\u5c07\u7528\u6236\u7684\u8ca0\u9762\u9ad4\u9a57\u8f49\u5316\u70ba\u6b63\u9762\u54c1\u724c\u5fe0\u8aa0\u5ea6\uff0c\u63d0\u5347 StockX \u5728\u9999\u6e2f sneaker \u6587\u5316\u5708\u7684\u5e02\u5834\u5730\u4f4d\u53ca\u8a8d\u53d7\u6027\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This graduation project centres on pain-point resonance, creating a storytelling-driven digital advertising campaign for StockX in Hong Kong. By deeply understanding the real challenges and needs of local sneakerheads, the campaign utilises narrative content to address their key pain points, build emotional connections, and strengthen brand trust. The objective is to position StockX as the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":true,"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"jetpack-portfolio-type":[8],"jetpack-portfolio-tag":[],"class_list":["post-147","jetpack-portfolio","type-jetpack-portfolio","status-publish","hentry","jetpack-portfolio-type-da"],"acf":[],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/theigradshow.com\/index.php\/wp-json\/wp\/v2\/jetpack-portfolio\/147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theigradshow.com\/index.php\/wp-json\/wp\/v2\/jetpack-portfolio"}],"about":[{"href":"https:\/\/theigradshow.com\/index.php\/wp-json\/wp\/v2\/types\/jetpack-portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/theigradshow.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/theigradshow.com\/index.php\/wp-json\/wp\/v2\/comments?post=147"}],"wp:attachment":[{"href":"https:\/\/theigradshow.com\/index.php\/wp-json\/wp\/v2\/media?parent=147"}],"wp:term":[{"taxonomy":"jetpack-portfolio-type","embeddable":true,"href":"https:\/\/theigradshow.com\/index.php\/wp-json\/wp\/v2\/jetpack-portfolio-type?post=147"},{"taxonomy":"jetpack-portfolio-tag","embeddable":true,"href":"https:\/\/theigradshow.com\/index.php\/wp-json\/wp\/v2\/jetpack-portfolio-tag?post=147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}