Synergy
The visual identity of the Graduation Exhibition on the theme of “Synergy” captures the essence of collaboration, creativity, and the fusion of diverse design-related disciplines. The logo embodies the concept of synergy through interconnected geometric shapes, symbolizing the coming together of different fields of study. The colour palette combines vibrant hues with harmonious contrasts, representing the energy and dynamism of the design world. The typography is modern and sleek, reflecting the contemporary nature of the exhibited works. The visual identity is applied consistently across various mediums, including promotional materials, exhibition signage, and digital platforms, creating a cohesive and immersive experience for visitors. Through its captivating visual elements, the identity evokes a sense of curiosity and excitement, inviting attendees to explore the innovative and boundary-pushing projects showcased by the graduating students in fields such as Digital Advertising, Fashion Design, Product Design, Landscape Architecture, and more.
Designers:
LAW Hau Yee, BA (Hons) in Digital Advertising, 2023/24 Graduate
YEUNG Yat Hang, BA (Hons) in Digital Advertising, 2023/24 Year 3 student
Supervisor:
Raptor KWOK
